Small Businesses Seek Solutions Online

Market researcher Bredin Business recently surveyed 50 leading marketers and 741 SMBs (small and medium-sized businesses) about their online and offline media preferences. Some of their key findings were:

• SMBs top business challenges are finding new customers, managing costs, and retaining current customers.
• Marketers continue to shift their efforts to the internet. Efforts put towards offline tactics will remain about the same in 2009 verses a significant increase in online efforts.
• Online efforts slated to grow the most are Social Networking, Resource Centers, and Search Marketing.
  

Here are some of the 2009 initiatives that SMB's cited: