Google rule change helps local businesses

Google just changed that way that it prioritizes search results that is important for all small businesses to be aware of. Before April of this year, if you searched for "auto mechanic" on Google, you would get nationwide results, which pretty much limits the results to the big chains. However, now that same search will look at your IP address and give higher placement to matching businesses that are close to you.

This is important for any business with a website that wants to attract local customers. Prior to this change, you had to try to optimize your website to compete with many businesses that you don't actually compete with in the real world. Now that your site is ranked with other local businesses, you can adjust your website content to more effectively compete locally.

Read the full article at Small Business Computing.com.

If you are a FirstClick Web Solutions customer and would like more information on how to update your website keywords and content for better search result ranking at major search engines, contact your Customer Manager or Technical Support.